About me

Hi, I’m Niloofar K. Afshar, a graphic designer and artist based in Sydney, Australia. With over five years of experience in branding, motion graphics, print, and 3D design, I’m passionate about blending traditional art influences with modern digital techniques to create elegant visual solutions that connect with audiences and enhance brand identity. My work is driven by curiosity and creativity, and I thrive in environments where storytelling and functionality intersect.

I’m highly skilled in:

• Adobe Creative Suite,

• Cinema 4D,

• SolidWorks, and

• 3ds Max,

With expertise in product visualisation, motion graphics, typography, and digital content creation. My educational background includes a Diploma in Graphic Design from Swinburne University of Technology, a Bachelor of Creative Enterprise from Unitec Institute of Technology, and a Bachelor of Science (BSc) in Computer Network Security from Middlesex University. I also hold certifications in SolidWorks and Microsoft MCSE/MCTS, which have strengthened my technical problem-solving and workflow management skills, adding depth to my design process.

Beyond my professional work, I’m deeply inspired by Persian pattern design, gouache painting, and anime illustration. These creative interests allow me to explore new ideas and bring a unique perspective to my projects. My design philosophy is simple yet meaningful: “Design is where emotion meets purpose.” I believe in creating work that bridges art and utility, delivering designs that are not only visually compelling but also purposeful and impactful.

Experience

Freelance Designer

The Designer Lady – Sydney, Australia

May 2021 – Current

• Designed catalogues, flyers, logos, and full brand guidelines.

• Built 3D environments to simulate lighting effects with high accuracy.

• Supported marketing and sales teams with professional photography.

Graphic Designer

Dennis Family Homes – Melbourne, Australia

Feb 2022 – Nov 2024

• Created and optimised hundreds of high-quality product visuals for the showroom.

• Reworked logos, seasonal brochures, digital assets, and marketing imagery.

• Designed and maintained assets for the Vision App and product presentations.

• Collaborated with tech and marketing teams to streamline design workflows.

Graphic/Product Designer

HUNZA Lighting – New Zealand

Jun 2020 – May 2021

• Developed 3D visualisations of complex lighting systems using Cinema 4D.

• Partnered with engineers to refine product functionality through prototype visuals.

• Produced branded product videos to aid marketing and client comprehension.

Graphic Designer

Lighting Revolution – New Zealand

Jul 2019 – May 2021

• Designed catalogues, flyers, logos, and full brand guidelines.

• Built 3D environments to simulate lighting effects with high accuracy.

• Supported marketing and sales teams with professional photography.